Branding & Web Design

Sara Seifert is a professional video editor who has edited films and digital content for FEI (Fédération Equestre Internationale), EFFIT, Fitch Learning and the filmmaker Ken McMullen.

For designing the business card and website of the filmmaker, I opted for a minimalist approach showcasing the simplicity of black and white visuals correlating to black & white film with the chromatic colors of the color spectrum manifested as modern elegant beams of light.